As a keen linguist (Spanish/German/French/Portuguese/Italian) and as a communications professional, I’m fascinated by the way the words we choose shape the meaning someone takes from our communications. Those of you who follow me on Twitter (@andrewhesselden), will know that I often engage in political discussions about European matters. (If you…
How manipulative communication techniques can harm society and our mental well-being. In the same way that “we are what we eat”, I wonder if as a society, we are “what we consume” from an information point of view. Here are my thoughts on ethical considerations for communicators.
Some think social media has become a slightly toxic place to hang out. But I don’t think it needs to be, if only brands, celebs and politicians would start to manage their accounts properly. Here is my six-step plan to dealing with negative comments and trolls.
Exhausted by endless calls and meetings? Working from home feeling more exhausting than working in the office? Here are my tips on avoiding work-from-home burnout.
If you don’t say something, then people will start to fill in the gaps themselves. Stay in control of your story by learning to communicate uncertainty when there’s nothing to say yet.
After watching the UK Prime Minister’s address, here’s my analysis of the new three-point messaging and my recommendations on what you should be saying to employees this week
Every organisation has internal communications “rainmakers”. These are the magical unicorn employees who just seem to know everything and everyone. Here are 5 ways you can work out who they are and how you can persuade them to spread their magic dust over your messages.
When things get difficult in business, owners usually look for ways to cut costs. PR, Marketing and Comms might appear to be likely candidates for the chop, but I think cost-slashers should start elsewhere if they value business survival.
With staff, businesses, consumers and clients anxious about the novel coronavirus (COVID-19), it’s a busy time for communicators around the world. Here are a few tips and ideas about how to get your internal communications right. These are tailored specifically to COVID-19, but you’ll find the general principles here useful…
…or how to humanise change communications & improve accountability If you’re a Programme Director or Change Lead working on a change programme or project in a large company, it’s often tempting to have all project communication sent out by the most senior person in the organisation. (more…)